Apple on Monday announced that the Apple watch would be available in
nine countries -- Australia, Canada, China, France, Germany, Hong Kong,
Japan, the UK and the US - from April 24 at a starting price of $350.
However, the Watch in 18-Karat gold will have a starting price of
$10,000 (a little over
Rs.6 lakh). But if you are in mood to splurge you can get the priciest model, which will cost $17,000.
For now there are no details available about the India availability or price.
Apple
said that the Watch will be available in three collections, Apple Watch
Sport, Apple Watch, and Apple Watch Edition, crafted from custom rose
or yellow 18-karat gold alloys.
At an event in San Francisco, the company also detailed features of the Apple Watch.
The
company said that the Watch is an accurate timepiece, an intimate
communication device and a ground-breaking fitness companion.
"Apple
Watch begins a new chapter in the way we relate to technology and we
think our customers are going to love it," said Tim Cook, Apple's CEO.
"Conceived,
designed and developed as a singular product, Apple Watch merges
hardware and software like never before," said Jony Ive, Apple's senior
vice president of Design. "In Apple Watch, we've created three
beautifully curated collections with a software architecture that
together enable unparalleled personalisation in a wearable device."
Apple
said that the Watch introduces technologies like the Digital Crown, an
way to scroll, zoom and navigate without obstructing the display. The
retina display with Force Touch on Apple Watch senses the difference
between a tap and a press, providing a new way to quickly and easily
access relevant controls. The all-new Taptic Engine discreetly delivers a
gentle tap on your wrist whenever you receive a notification or
message.
Apple Watch will be available in two different sizes --
38 mm and 42 mm. Apple Watch Sport features a lightweight anodised
aluminium case in silver and space grey with a retina display protected
by strengthened Ion-X glass and matching high-performance
fluoroelastomer Sport Band in five colours. The Apple Watch collection
features highly polished stainless steel and space black stainless steel
cases with a Retina display protected by sapphire crystal. The Apple
Watch collection comes with a choice of three different leather straps, a
stainless steel link bracelet and Milanese loop, and a black or white
Sport Band.
Apple Watch Edition features cases specially crafted
from custom rose or yellow 18-carat gold alloys developed to be twice as
hard as standard gold, a retina display protected by polished sapphire
crystal and a choice of uniquely designed straps and bands with 18-carat
gold clasps, buckles or pins.
Apple also said that there are a
number of apps already available for the Watch. "From requesting an
Uber, checking in to your American Airlines flight, booking a bike for
your Equinox class to remotely controlling your Honeywell Lyric
thermostat while away, the possibilities for Apple Watch apps are
endless," said the company.
Apple said that the Watch delivers up to 18-hour all-day battery life.
Post a Comment